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Guide to Embracing Yes & Being Niche with Shakaila Forbes-Bell

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Meet Shakaila Forbes-Bell, award-winning fashion psychologist and best-selling author of "Big Dress Energy." Shakaila has collaborated with fashion brands and been featured in international publications including The Times, i-D, Grazia, Marie Claire, CNN, Shortlist, and Who What Wear.

Follow Shakaila's inspiring journey from her call center days to becoming a sought-after expert in fashion psychology. She reveals how a literary agent discovered her work, which led to her book deal, and how embracing opportunities shaped her unconventional career path. In this episode, we explore her unique professional trajectory, beauty and style secrets, and the power of non-negotiable routines.


Steal Shakaila’s “stack” of recommendations (along with all guests) in the Coffee & Oysters Guide.

Shakaila on LinkedIn: https://www.linkedin.com/in/shakailaforbesbell/

Big Dress Energy: https://fashionispsychology.com/big-dress-energy/

Courses: https://fashionispsychology.com/courses-2/


00:00 Introduction and Personal Insights

5:36 The importance of networking

06:19 Shakaila's Journey from to becoming a Fashion Psychologist

10:45 On getting a book deal

13:19 What did Shakaila want to be when she was a child?

15:05 Shakaila on being on TV

23:23 The year of Yes

29:30 The joy of dancing

31:21 Should we have a uniform?

37:10 The realm of beauty

41:31 Tech Tools and Business Hacks

42:42 London Lifestyle and Recommendations

47:30 Proud Moments and Final Thoughts


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